ccanas88@gmail.com

 

About

Claudia has lead creative for global agencies like Saatchi and Saatchi and DDB Worldwide as well as multicultural agencies like United Gallegos. She’s a powerhouse in strategic conceptual out of the box ideas. Having traveled 110 countries Claudia has been able to open her mind with an incredible amount of experiences.

She is a passionate professional with an uncompromising commitment to advertising creativity. With experience in virtually every single medium, she is a highly focused leader whose unerring eye has guided the successful launch of countless national brands. Whether it’s broadcast, digital or video production, Claudia’s pride and ownership of every single project pushes her creative teams to deliver amazing results. 

She is a branding guru, specializing in branding messaging and brand standards, so each of her projects has a singular, seamless “personality”. And when you see the way Claudia integrates each separate component of a campaign, making sure every single element reinforces the next with a strong, cohesive look and feel that advances the message with beautifully designed images, you recognize her genius. She’s also a powerhouse in film and video production as well. Claudia has been on set, behind the camera directing talent and crews for years. 
 

Resume

Associate Creative Director - Decoded Advertising

Clients: T-Mobile and Visa.

Los Angeles, CA July 2016 to present.

Creative Freelance- 72 & Sunny, McCann, and others.

Los Angeles, CA January 2018 to July 2018 

Clients: Nestle and Coors Light global.

Associate Creative Director- Hoodoo Creative

Los Angeles, CA January 2016 to January 2018 

Clients: Keurig, Warren Tricomi, CBTL, Whole Foods, Smile Actives, Conair, Circulon, Little Passports.

Associate Creative Director- Grupo Gallegos Advertising

Huntington Beach, CA November 2013 to January 2016

Clients: Comcast Xfinity, California Milk processor, JCPenney, Pistachios, and Foster Farms.

Creative Design Director - Script to Screen Inc

Orange County, CA - February 2008 to November 2012 Clients: Turbofire, Met Rx, Cuisinart, Contour, Tria Beauty, Creotopia, Slice, Rusk, Triaktaline, Rotoshave, Aerobox, MalibuPilates, Conair, Talking Tabs, Rockwell, Total Gym, DDF, Abcoaster, Tracy Anderson, and many more.

Associate Creative Director Saatchi & Saatchi LA

Los Angeles, CA - September 2005 to July 2007 Clients: Toyota

Associate Creative Director DDB Worldwide

Los Angeles, CA May 2002 to August 2005 Clients: Ameriquest Mortgage, California Lottery and Sparkletts

Art Director DavisElen/Castells & Asociados

Los Angeles, CA - July 1999 to February 2002 Clients: AT&T, McDonalds, Vons, Showtime, Cox Cable, Home Base, House to Home, Knotts Berry Farm and Drug Free America.

EDUCATION

Advertising Art Center Pasadena

B.A. in Communications California State University

SKILLS

  • Concepts and executes fully integrated campaigns

  • Leads and inspires teams of art directors, and writers

  • Promotes atmosphere of ‘anything-goes’ creativity within established brand and budget guidelines

  • Works with the Creative Director to ensure maximum effectiveness of various concepts

  • Steers overall direction of the team

  • Mac oriented in programs such as Adobe Illustrator, InDesign, and Photoshop.

  • Motivated, self-starter, passionate, team oriented. Manager and negotiator. Fluent in Spanish. 

Contact

Phone 714 251 0355

ccanas88@gmail.com

Life Experiences

I have gotten bit by a monkey and spent time with 20 tribes of indigenous people in South East Asia. I rode chicken buses evacuated a volcano while in eruption, became a Reaki master and rented an island in Central America. I swam with sharks in the Great Barrier Reef in Australia.

I hiked the Machu Picchu Trail, spent a whole night with a tarantula crawling on top of my mosquito net in the Amazon jungle and drank whisky with a chunk of ice from the Perito Moreno Glacier in South America. I have been in “Hell” the city and swam with over 300 sting rays in the Caribbean.

I rode camels and elephants and bathed in the Ganges river while watching the dead being cremated in India. I’ve seen the sunrise over the Himalayas in a monastery in Nepal. I’ve been on a safari camping through five countries in Africa. I’ve gotten lost in the biggest Medina in Morocco and backpacked 110 countries. This enable me to have an immense amount of visuals store in my mind...and that comes in handy while concepting plus it gives me an excuse to start some of my ideas with...Open on a deserted island in the Caribean ; )